Trans creator Zaya Perysian is calling out brands for being loud allies one minute and missing the next. After suing the administration over the trans passport ban — and winning — Zaya says brands suddenly got real quiet. The same companies that loved funding trans creators are now calling her too controversial. Zaya’s been creating for over a decade, building community and telling her truth. Now she’s saying what everyone’s thinking: brands only support the dolls when it’s easy. And she’s not pretending everything’s fine.
